Inholland University of Applied Sciences – International Business & Tourism/Leisure
Amsterdam / Diemen, NetherlandsPOTENTIAL — not yet offered / not confirmed
🟢 Strong fit for tourism, leisure, events and branding (Creative Business, Amsterdam); moderate for core business; all English exchange modules are 30 ECTS semester packages, so credit is agreed as a block
English-taught programme: Inholland offers English-taught exchange 'minors' (full-semester modules, 30 ECTS each, bachelor level, group project + individual portfolio) in Business, Finance & Law and Creative Business. A student takes one module per semester (30 ECTS); the HMU courses listed are an indicative cluster each module could cover. Based on the 2026-27 catalogue (Fall=autumn, Spring); re-check guides before the Learning Agreement.
Potential matches only. This partner currently has no HMU Business Administration & Tourism students / no recognised courses. The matches below are an indicative assessment by the IRO, based on the partner’s published English programme vs the HMU Business Administration & Tourism study guide. They must be evaluated and approved by the departmental academic coordinator before any agreement is used.
| Partner course / module (ECTS) | Possible HMU equivalent (ECTS) | Fit | Offered | |
|---|---|---|---|---|
| Destination Management, Branding & Communication (Creative Business, Amsterdam) (30) Destination management by DMOs, stakeholder management, sustainability, real client MarCom plan. Fall only. | → | Tourism Destination Management Διοίκηση Τουριστικών Προορισμών (6) | strong | W |
| Destination Management, Branding & Communication (30) Destination branding and promotion is the core of the project (same module as ΥΚΤ7). | → | Destination & Tourism Business Branding Διαχείριση Ταυτότητας (branding) για Προορισμούς και Τουριστικές Επιχειρήσεις (6) | strong | W |
| Destination Management, Branding & Communication (30) Marketing of sustainable tourism products; destination-focused rather than services-marketing theory. | → | Tourism Services Marketing Μάρκετινγκ Υπηρεσιών Τουρισμού (6) | likely | W |
| Urban Leisure & Tourism Lab Amsterdam (Creative Business) (30) Co-design of leisure/tourism concepts with the local community; project-based. Fall and Spring. | → | Leisure Management Διαχείριση Ελεύθερου Χρόνου (6) | likely | — |
| Urban Leisure & Tourism Lab Amsterdam (30) Regenerative tourism, community impact, sustainable city tourism. | → | Sustainable Tourism Development Βιώσιμη Τουριστική Ανάπτυξη (6) | likely | — |
| Cultural Travel Experiences (Creative Business, Amsterdam) (30) UNESCO heritage, design and marketing of a cultural tour in a UNESCO Creative City. | → | Cultural Tourism & Cultural Heritage Management Πολιτιστικός Τουρισμός & Διαχείριση Πολιτιστικής Κληρονομιάς (6) | strong | S |
| Cultural Travel Experiences (30) Cultural and creative industries designed as cultural experiences and travel programmes. | → | Tourism, Creative & Cultural Industries Τουρισμός, Δημιουργικές και Πολιτισμικές Βιομηχανίες (6) | strong | S |
| Hospitality Management (Creative Business, Haarlem) (30) Sustainable hospitality concepts, hotel challenge, small event organisation. Haarlem. | → | Hospitality Business Management & Sustainability Διοίκηση και Βιωσιμότητα Επιχειρήσεων Φιλοξενίας (6) | strong | S |
| Event Experience (Creative Business, The Hague) (30) Organise a real event for a client from concept to post-production. Fall only, The Hague. | → | Events Organization & Management Οργάνωση και Διαχείριση Εκδηλώσεων (6) | strong | W |
| Global Business Development (Business, Finance & Law) (30) International strategy, business models, customer value proposition, strategic international marketing. Fall Alkmaar / Spring Rotterdam. | → | International Business Management & Marketing Διοίκηση & Μάρκετινγκ Διεθνών Επιχειρήσεων (6) | likely | — |
| Creating Brands with Impact (Business, Finance & Law) (30) Applied branding, brand research, brand identity and communication for a real client. Fall only. | → | Principles of Marketing Αρχές Μάρκετινγκ (6) | likely | W |
| Marketing & Social Impact (Creative Business, The Hague) (30) Full marketing process for a client, value proposition, purposeful marketing campaign. | → | Principles of Marketing Αρχές Μάρκετινγκ (6) | likely | S |
| Entrepreneurship Next Gen Start-up (Business Studies, Amsterdam) (30) Business plan, innovation management, market validation, pitching to business angels. Fall Amsterdam. | → | Entrepreneurship & Innovation Επιχειρηματικότητα και Καινοτομία (6) | strong | W |
| Entrepreneurship: Create your Start-up (Creative Business, Haarlem) (30) Build, finance, produce and sell a real start-up; Spring only in Haarlem. | → | Entrepreneurship & Innovation Επιχειρηματικότητα και Καινοτομία (6) | strong | S |
| Change Agents in Business (Creative Business, Amsterdam) (30) Innovation strategy, transformation programme, handling resistance to change, organisational culture. Fall only. | → | Leadership & Change Management Ηγεσία και Διοίκηση Αλλαγής (6) | likely | W |
| Emerging Technologies (Creative Business, Amsterdam) (30) AI, XR, blockchain, IoT in creative industries; technology/innovation oriented, not classical MIS. | → | Management Information Systems Πληροφοριακά Συστήματα Διοίκησης (6) | weak | W |
Offered = indicative term at the partner (W = winter/autumn semester, S = spring/summer semester, W/S = both semesters), from the partner’s published course catalogue. Not based on past mobilities; can change year to year — confirm with the coordinator. “—” = term not published.
Sources: Inholland exchange: ECTS course guides · Course catalogue 2026-2027