SPECIAL INTEREST AND ALTERNATIVE FORMS OF TOURISM

COURSE OUTLINE

Responsible: Styliani Kladou

1. GENERAL

SCHOOL School of Management and Economics
ACADEMIC UNIT Department of Business Administration and Tourism
LEVEL OF STUDIES Undergraduate
COURSE CODE 0800.5.013.0 SEMESTER 1st
COURSE TITLE Special Interest and Alternative Forms of Tourism
INDEPENDENT TEACHING ACTIVITIES
if credits are awarded for separate components of the course 		WEEKLY
TEACHING HOURS		 CREDITS
4 6
Total 4 6
COURSE TYPE
general background, special background, specialised general knowledge, skills development		 Scientific area
PREREQUISITE COURSES None
LANGUAGE OF INSTRUCTION and EXAMINATIONS English
OFFERED TO ERASMUS STUDENTS Yes (in English) — Winter Semester
COURSE WEBSITE (URL) https://eclass.hmu.gr/courses/BAT333/

2. LEARNING OUTCOMES

Learning outcomes

The successful completion of the course reflects students’…

knowledge to:

• recognize the different approaches to sustainable tourism development as well as the different ethical/political/ideological/management principles behind them (LO1);

• describe the specific and alternative forms of tourism (LO2).

skills to:

• understand the role of tourism in the development process (LO3);

• apply the principles of sustainability to tourism development (LO4);

• assess the diversity of each form of alternative tourism (LO5);

• estimate the cost of an alternative tourism investment (LO6).

competency to:

• combine alternative forms of tourism to enhance the tourism product of a destination (LO7);

• develop a well-structured scientific paper on a topic about alternative tourism (LO8);

• think critically and evaluate tourism development options as well as business options guided by the principles of sustainable development (LO9).

General Competences

General abilities pursued:

• Research, analysis and synthesis of data and information using the necessary technologies

• Decision-making

• Autonomous work

• Teamwork

• Working in an international environment

• Presentation, self-development and leading skills

3. SYLLABUS

  • Conceptual delimitation and basic concepts in special interest tourism and forms of alternative tourism domain, aligning with key concepts in destination management (resilience, adaptability, coherence, emphasis on locality, responsibility, towards green / blue development, etc)
  • International development trends, their dominant motivations and characteristics, the decisive role played by parameters such as planning, organization, programming and management with regards to sustainable tourism development standards.
  • Tourist destinations - Destination Marketing Management Organizations
  • Primary motivation for Special and Alternative Forms of Tourism, group of products, a combination of by-products of each group
  • Case studies from tourist businesses and destinations

4. TEACHING and LEARNING METHODS - EVALUATION

DELIVERY
Face-to-face, Distance learning, etc.		 In-class Face-to-Face, occasionally hybrid or online
USE OF INFORMATION AND COMMUNICATIONS TECHNOLOGY
Use of ICT in teaching, laboratory education, communication with students

projector, internet, PPT, video, e-class
TEACHING METHODS
The manner and methods of teaching are described in detail.
Activity Semester workload
Lectures 48
Project 23
Activities 10
Analysis of relevant literature 12
Independent study 35
Guest lectures/field trips 12
Course total 140
STUDENT PERFORMANCE EVALUATION
Description of the evaluation procedure
  1. Project preparation & presentation (50%)
  2. In-class activities (50%)

5. ATTACHED BIBLIOGRAPHY

  • Agarwal, S., Busby, G., Huang, R. (eds). (2018). Special Interest Tourism: Concepts, Contexts and Cases. CABI
  • Rittichainuwat, B.N. (2018). Special Interest Tourism. Cambridge Scholars Publishing. (3rd edition).

  • Annals of Tourism Research
  • Tourism Management
  • Journal of Travel Research
  • Journal of Sustainable Tourism
  • Journal of Destination Marketing & Management
  • Journal of Place Branding and Public Diplomacy

DEPARTMENT OF BUSINESS ADMINISTRATION AND TOURISM, HELLENIC MEDITERRANEAN UNIVERSITY